Good sex is often associated with concepts such as orgasms, foreplay, and intimacy. However, self-care is often overlooked despite its importance in improving one’s sex life. In an interview with BILD, two female founders of a sexual wellness start-up explain how incorporating sexual self-care into daily routines can lead to a healthier and more fulfilling sex life.
Anna Köster and Katharina Trebitsch founded their second sex start-up, STUDIO569, which focuses on intimate wellness. According to Business Wire, the market for sexual wellness products is growing at a rate of 12.4 percent and is expected to reach a market value of around 105 billion euros by 2026.
Intimate wellness encompasses physical and emotional well-being, healthy routines, rituals, and products. Sexual wellness products include not only sex toys but also massage oils for the intimate area, intimate care wipes, peelings against shaving pimples in the intimate area, care products for the genitals, and more.
Recognizing one’s needs is crucial in self-care. Porn, media, and romantic comedies often project unrealistic expectations on sex and one’s sex life. However, recognizing and living out one’s own needs creates a more enjoyable and fulfilling sex life. Experimentation and curiosity are encouraged to discover one’s own sexual needs and preferences, which in turn can improve sex with a partner.
Openness and communication are key in improving sexual wellness. Sexual topics have become more commonplace, so it’s essential to be open about one’s sexual desires and preferences with a partner. Practicing the conversation in one’s head can make the conversation feel more comfortable.
In conclusion, incorporating self-care practices into sexual wellness can lead to a healthier and more fulfilling sex life. Recognizing one’s own needs, being open and communicative, and experimenting with products and preferences can lead to a more enjoyable sex life.
