Gwyneth Paltrow, the famous Hollywood actress, is no stranger to bizarre wellness practices. In fact, she’s become quite well-known for them. Recently, she revealed her most absurd beauty secret yet: rectal ozone therapy.
In a podcast called “The Art of Being Well,” Paltrow discussed the treatment that involves pumping ozone gas into the large intestine through a catheter. It’s said to improve metabolism, have an anti-inflammatory effect, and remove unpleasant odors.
Paltrow does admit that the treatment is pretty strange, but she also claims that it’s been very helpful for her. However, she doesn’t reveal exactly what the gas does for her buttocks. Instead, she shares a glimpse into her daily wellness routine, which is pretty radical.
She skips breakfast and starts her day with a cup of coffee around noon. Lunch consists of soup or bone broth, followed by an hour of sport and an infrared sauna session. In the evening, she eats lots of vegetables to detoxify her body. During the podcast recording, she also revealed that she’s hooked up to an IV and lets vitamins trickle into her bloodstream.
This isn’t the first time that Paltrow has made a name for herself with her wellness products. Her lifestyle company, Goop, has sold a candle that’s said to smell like her vagina and yoni eggs that are designed to boost female energy and improve orgasms.
Despite the controversy surrounding Paltrow’s wellness practices, her company is now worth millions. It remains to be seen how much headwind Paltrow’s latest wellness secret will receive.