It all started when the creator of the brand, Jyotika Jhalani, decided to decorate the room of her son who was studying in England. “I needed to do something different, something that had to do with design and great quality. This is how this brand was born, which is designed for a market that will not necessarily visit India ”, Jyotika tells us.
Jyotika Jhalani has created pashminas and scarves for the most important luxury fashion houses such as Salvatore Ferragamo, Chanel, Hermès, among others. His technique has been perfected and today, Janavi India is one of the best brands of cashmere worldwide.
His pieces have been sold at department stores such as Harrods, Browns, Saks Fifth Avenue, and Neiman Marcus. And now, we can have them in Mexico!
The creative process is incredible. We work with free minds and I could say even a little crazy (laughs). I constantly think of things like butterflies, a giant crocodile or a dragon and all these things we capture in our pashminas. The rule is that there are no rules and we do not follow the trends or the colors of the season. Each piece is hand finished and lovingly crafted by Janavi’s team of artisans.